Landing pages are mini-websites that are accessed by a link in a mail.
The advantage of using Addemar landing pages is that all clicks and opens can be registered as a result of your campaign.
Most of the time, a landing page will be launched together with an email, in one campaign.
A notorious example is that of the newsletter, which contains, for each article, just an introduction followed by a "more..." link. This link leads to a landing page, where the remainder of the article can be read.
The results in Addemar show which links in the e-mail have been clicked, and also which links in the landing page have been clicked.
When you open the section Create and click the folder landing pages, you see the overview of all landing pages created in your account.